Pure London, quite the spectacle …

Pure is always a good show but buying for late summer, early autumn is always so much fun. As well as all the colours deepening, there is a lot more texture and we all love a bit of layering post holiday don’t we?

Today delivered on lots of levels and it’s always exciting to introduce new lines and mix the format up a bit. The key word for me while I cruised the aisles, chatted to friends, found fabulous new accounts and took 5 mins to review the all important thought process, was ‘GUSTO’. I can’t be certain why but I’m reading a book called ‘Just F**king Do It’ by Noor Hibbert and it seems to have rubbed off! So I did 😉

It was super busy, first of the new stock arrives end of August ☀️

It was super busy, first of the new stock arrives end of August ☀️

Sarah Branson